AS YOUR SELLERS AGENT


The decision to sell your home is a very important step in your life. This is why selecting the right real estate agent to represent you and market your home is an important one. My name is Drew Cashmere; I am a business professional with over 20 years of sales, marketing and business ownership experience. During the past 3 year's I have used my professional talents and experience to begin a very successful real estate career. I believe my past and present successes are attributable to my; dedication to hard work, my devotion to my customers and strong customer service.

As your representative and marketing specialist my goal is to sell your home at the highest possible price in the shortest amount of time. To successfully market a home I have found that there are three key ingredients; price, exposure and communication.

Once I am selected to market your home, I will schedule a convenient time at your home to meet with you to do a home assessment. A home assessment has many purposes. First, I like to use it to determine if your home is ready to be on the marketed. I will walk thru your home providing you suggestions on things you may want to consider changing to improve the presentation of your home. It is amazing the difference a little paint or little less clutter will do to sway a buyer. When we agree your home is ready, I will begin preparing a narrative from my final pre-marketing assessment, describing the highlights of your home. At this time, I will take a number of digital pictures, to use in marketing your home on the MLS, various websites, flyers and other media. In addition, with your homes assessment I will develop a detailed Comparative Market Analysis (CMA) illustrating: what is selling, what is not selling, and who is your competition. The CMA will also provide you a range of value for your home, which you can use to determine your homes best possible price.

In addition to the CMA you will receive a Comprehensive Marketing Plan detailing how I will market your home to obtain the maximum amount of exposure. In today's technology driven world it has become increasingly more important for real estate professionals to use both old and new methods to market homes. In recent years the web has become the tool of choice for home buyers when searching for a new home. This is why the web has become the backbone of my marketing plan. Once you determine your homes price, I will begin marketing your home the next day on three web sites www.DrewCashmere.com, www.emilioprieto.com and www.jpoole.com. On my web site alone, your home is exposed to 500 people a day or 15,000 a month. During the next few days, I will list your home on the MLS and place it on 7 more web sites in the US and 2 web sites in South America, for even greater national and international exposure. I will also add a virtual tour of your home to my website, at your request.

Now, this is just the start of my marketing efforts. I will develop and distribute; flyers, mailers, newspaper and other print advertisements. I will begin canvassing your neighborhood looking for potential buyers. I will begin an aggressive marketing campaign to market your home to fellow associates in my organization and to other real estate professionals in my vast network. To learn more about how I will market your home request an appointment by emailing your request to Drew@DrewCashmere.com

Finally, the last important ingredient to marketing your home successfully is team communication. I believe marketing a clients' home is a team effort and that my clients are very important part of my team. And, for any team to work effectively each member must be informed of all progress. Through the entire sale and closing, process I will be in constant contact with you informing you of all the progress and results. I will never leave you guessing.


Is my work over once we have a prospective buyer? No, because this is when the real work begins. It is my job as your representative, to obtain the best possible price for your home. I do this by being a tough and relentless negotiator for you. And, with your assistance, I will always work to get your desired price or better. Since the South Florida market can be very competitive it is likely you will receive multiple offers. I will completely reviewing all offers with you explaining the pros and cons of each. Once the sales price is agreed to and an offer becomes a contract the process continues. My staff and I follow the transaction systematically working with; home inspectors, code inspectors, appraisers, mortgage representatives and the buyer's agent ensuring that the process runs as smooth as possible and, that nothing is left to chance to slip through the cracks.


If you're looking for a real estate agent with: extensive years of sales and marketing experience, someone willing to go the extra mile, someone with creative marketing ideas and thinks outside the box, you should contact me. I would also be glad to offer you a free market analysis on your home and provide you consultation upon your request. To schedule a personal meeting call me at (786)229-9883 or just email me at Drew@DrewCashmere.com.



For more information contact:

Drew Cashmere, Broker e-Pro
2881 E. Oakland Park Blvd.  #201                 10420 SW 77 Ave.  #201
Fort Lauderdale, Florida 33306                      Miami, Florida 33156
Toll:    (866) 828-1953                                   Toll:    (866) 828-1953
Office: (954) 315-1759                                   Office: (305) 256-5967
Cell:    (786) 229-9883                                   Cell:   (786) 229-9883                    
Fax:    (954) 315-1762                                   Fax:   (305) 675-2324 
Email: Drew@DrewCashmere.com
Web site: www.DrewCashmere.com